When it comes to growing a business and reaching a target market online in the digital era, one of the most important and impactful tools that has been seen is the robust Facebook Ads software that has been developed in recent years. However, as much is still new, many are attempting to refine their Facebook marketing strategies in order to get the most out of their paid ads, including attempting to find out how to reduce their cost per acquisition.
- Even if you have implemented the advice from the first 2 episodes of Perpetual Traffic you may still have a high CPA.
- The 3rd part of this mini-series will address how to fix other possible issues your ads may have.
- This mini-series will teach you about the 2 main causes of low click-through rate with a high cost per click and how to fix them.
“Listen to learn the 2 main causes of a low click-through rate (CTR) and a high cost per click (CPC) and 4 ways to get your ads back on track, increase your CTR, and simultaneously drop your CPC.”