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Facebook Custom Audience Sizes Have Returned (sort of!)

There are a lot of ways to get your voice heard through Facebook. Social media, in general, is an incredibly tool to use to get your services and products out there. It is difficult to imagine how people would market their services to the extent that they are able to do it today without social media. Therefore, take advantage of Facebook and their custom audiences. You can actually pick and choose who can see the things that you post.

Key Takeaways:

  • Some Facebook advertisers are having problems when trying to use the custom audience feature.
  • Facebook advertisers have reported receiving a “not available” message when requesting audience size.
  • It appears that the Custom Audience Size feature is back, but under certain circumstances the data is still not available.

“Facebook advertisers continue to experience challenges when using the platform’s custom audience feature to estimate potential audience sizes.”

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